1. Agriculture and Financial access
Context: Agriculture remains an important sector in the developing world owing to its potential in addressing poverty, food insecurity and overall economic developments. In our time however, the sector if facing an array of challenges such as: degradation of key natural resource base (water and land), rural labour shortage, climate change, population explosion resulting into stiff competition between agriculture and urbanization among other economic endeavors. This has driven pressure on the food systems largely because growth in agricultural productivity has not kept pace with that of the world’s population.
OB Advisory responds to a global realization that despite significant research geared towards enhancing agricultural productivity, overall, the needs of the smallholder farmers who forms the bulk of the food producers remains largely not addressed. Previous efforts to boost food productivity has come at a cost due to unsustainable undertakings thereby rendering the farm households more vulnerable to threats of climate change and frustrating their effort to unlocking the vicious poverty cycle. Hunger and malnutrition still plaque many rural and urban communities across the globe despite the huge investments in agricultural development.
Strategy: We focus on agricultural transformation solutions that are anchored in the realm of sustainable business approach. These include:
- Comprehensively realizing specific needs of diverse farmer groups, consumers and other value chain actors.
- Creating and nurturing champions of agriculture through targeted capacity development programs
- Smart and holistic stakeholder collaboration with government, development partners, other private sector actors to leverage on the investment impacts.
- Measurement of targets with innovative methodologies to enhance decision making with precision
- Continuously providing concise strategic feedback and insights.
2. Trade & Financial Services
Context: A well-functioning financial markets is key to economic growth and development. We understand that the level of financial penetration in the developing countries remains relatively low hence a good proportion remains unbanked. While innovative solutions such as mobile money have narrowed this gap, low financial literacy levels continue to adversely affect sound decision making process and consequently wealth creation efforts.
Strategy: OB Advisory is driven by desire to deliver personalized and practical financial solutions that help our clients succeed.
- We build innovative partnerships with financial institutions to develop financial products and strategic plans to drive business performance and deepen growth impacts. This aimed at empowering the local communities to develop
- We also support our clients to transition to innovative technologies like mobile banking as per their customer needs to enhance efficiency and promote last mile financial services delivery
- To bridge the knowledge gap and enhance trust in financial, we work with the financial sector actors to design and implement inclusive financial literacy programs to promote uptake of innovative medium of finance access and inclusion.
- We also carry out financial market surveys aimed to enlighten the industry players on innovative approaches for increasing access to financial services at the lowest cost while ensuring sustainability of the businesses.
- We work with rural micro-finance institutions to enhance capacity of its staff and clients to adopt innovative financial products like micro-insurance through training programs in order to create thriving rural financial economies.
3. Business and Consumer Services
Context: Advancement in technology has changed the way consumers interact with products and services. Businesses are at the agony of incorporating the evolving needs and desires of the consumers into their products and services. The consumer also demand prompt response to their complaints and opinions while trying to learn more about the tons of undifferentiated products and services at their disposal.
Strategy: OB Advisory recognize that customer is always right and therefore, we work with our clients to enhance their customer experience through innovative solutions that align customers’ expectations with business intelligence.
- We help our clients make sense out of market data to offer personalized customer experience.
- Innovation is key for survival, thus we help with methodology to develop and test market products and services with precision.
- Our workforce training programs aid in stimulating customer-centric culture while focusing on employee productivity.
- Empowering the marginalized groups (Youths and Women) with basic advisory and training to enhance their entrepreneurial skills